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Finally, some well introduced in the mid individuals help to increase emerging competition in the sector: This is for example the case of Nicolas Levi who, having 'often stacked' Pierre Canali, proposed him to become his agent volunteer to defend its interests from different rooms. 'Pedro' Canali has since signed with Barrière agen Poker.
In a register, just as friendly but more interested, Jacques Zaicik is ElkY agent and was also a time that Remy Biechel, with some of their gains. Thus, it is through Zaicik ElkY signed at Lagardère Unlimited, becoming the first poker player to join this famous company specialized in rights management and commercial exploitation of the image of sports high level.
sports agent: a fragile activity
One of the most important indirect effects of the French law on the liberalization of the online gambling sector is emerging before our eyes a new market hitherto virtually unknown in our latitudes: the professional players agencies. But this market is fragile because it is largely due to the choices made by Barrière agen Poker for their communication strategy.
French agencies In recent months, companies 100% French have rushed into this new market, as Sports Marketing United (oldest), Original Consulting Clover or Free Agency. Original Consulting seems to hold the rope with no fewer than 20 players portfolio. Whether it is a deliberate strategy, or just their relative novelty in the market, its competitors are content for now with a handful of clients each.
Foreign leaders
Worldwide, the agency's best-known players is American and is called agen Poker. It manages the careers of such superstars of the circuit Gus Hansen, Daniel Negreanu or Phil Hellmuth.
Indeed, sponsorship of professional players is only one option among others: They also have the opportunity to engage in advertising campaigns on television and radio, to co-produce televised Barrière agen Poker shows , sign 'people' already known to the public or to create events in hard, tournaments or other, to which their name is associated.
In the coming months, these choices have a major impact on the type of economic model that will impose professional poker players. And thus on those who are currently offering their services. First and foremost the players agencies.
